The Chick-fil-A cow and Cove senior team member, Niecy Holmes, gear up for Cow Appreciation Day. Members of the community are encouraged to dress like a cow in full or partial attire and visit the Copperas Cove location for either a free meal or entree on Friday, July 11, 2014.

Whoever said nothing is free in life was not dressed as a cow.

Customers who come to the Chick-fil-A restaurant in the 5 Hills Shopping Center today dressed as a cow from head to toe, or hoof, will receive a free meal in honor of the chain’s 10th anniversary of Cow Appreciation Day. The chicken sandwich restaurant uses dairy cows in its national advertising to promote eating more chicken.

Customers in cow costumes receive either breakfast, lunch or dinner to include an entrée, side item and a drink. Any cow print accessory such as a scarf, cap or jacket worn by customers entitles them to a free entree.

Don’t have a cow costume? Cove’s Chick-fil-A offers bovine costume kits so customers can create their own.

The restaurant will take pictures of featured guests and post them on its social media sites throughout the day. It also will offer coloring activity contests, games and cow face painting from noon to 1 p.m. and from 6 to 8 p.m., under the supervision of Stephen Kennedy, restaurant operator.

“Community involvement is so important because as a local Chick-fil-A team, we believe our purpose here is to leave a legacy of positive impact. Because of that, we have a responsibility to give back to our community, which blesses us with the opportunity to impact others,” Kennedy said. “Cow Appreciation Day is just a fun thing to do to interact with the local community and to raving Chick-fil-A fans everywhere.”

In 2013, more than 900,000 cow-dressed customers stampeded Chick-fil-A restaurants nationwide for Cow Appreciation Day. The chain expects to host more than 1 million cow-clad guests for its 10th annual event.

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