KILLEEN — For one Division West soldier, a woodworking hobby has branched into a family customized crafts business with the motto, “You imagine it, we make it.”
The “B” in B&K Pens and Crafts is for the 166th Aviation Brigade’s Chief Warrant Officer-4 Bill Noyer, while the “K” is for his 21-year-old son, Kyle.
After 28 years serving the Army, the aviation materiel officer plans to hang up his hat and join Kyle and his 11-year-old son Billy full time, while hoping to expand their business outside their home garage.
“It’s in the blood,” Noyer said.
A visit to the Noyer family’s business website explains its inception: “We are a family-owned business that started in the summer of 2008 because my son didn’t want to cut grass, because it was so ‘overdone.’”
With a grandfather as a retired cabinetmaker, and a father who “could fix anything,” Noyer grew up doing woodwork.
The Black Hawk helicopter pilot also strives to balance the demands of an Army eight- to 10-hour workday against his duties as youth pastor at his church.
While a loving and doting father to six children and with a working wife, he also manages to put in two or three hours each night, as well as weekends, to create and refine wood projects.
The large garage that is his woodshop holds a prized laser engraver, a job previously outsourced. Walls and countertops contain the tools of the trade that make his custom woodwork and various other crafts come to life.
The family pride rests on quality, so the art design phase is the most tedious.
“The woodwork is the easy part,” he said. “The graphics are more of a challenge.”
Kyle and Billy help design the crisp and artistic images their business is quickly becoming known for.
“The level of detail we get from the laser makes the effort worthwhile,” they both said.
The laser will engrave just about anything, including guns, knives, cellphone cases, dog tags, lighters, key chains, mugs, desk plaques, granite, delicate ornaments and, of course, wood.
Noyer’s largest clientele to date is his brigade. He has created the brigade standard for plaques, and his colleagues are his loyal customers having him design emblems with their First Army patch and brigade motto, “Wings of the West.”
Word of mouth and Facebook have become the strongest advertising avenues, and he hopes to eventually support both military and nonmilitary with custom gift ideas.