All it took was a Facebook post to get the ball rolling for Brian Townley.
In 2011, Townley, a Waco resident and senior vice president of the National Banks of Central Texas, posted a link online to his book, “Inspiring Leadership: Unleashing Motivation in the Workplace.” The link caught the eye of Brandon Rudat, an award-winning American broadcast journalist.
After Rudat finished reading the book, he contacted Townley and eventually the two teamed up to create the Chiseling a Leader leadership program, which debuted Tuesday at the Anderson Campus Center at Central Texas College in Killeen.
The duo spoke to a crowd of more than 100 people at a leadership luncheon sponsored by the National Banks of Central Texas, the Harker Heights and Copperas Cove chambers of commerce and CTC.
“We did a test run in Illinois, but this was the first place where we presented the complete program,” Rudat said.
The program consisted of Townley, an author and international speaker, teaching the specifics of being an effective leader.
Rudat followed by sharing his experiences from the world of TV news and how good leadership has helped make him a success.
Townley focused his presentation on his six core leadership characteristics, which he distributed to all luncheon participants.
A leader is someone who has chiseled away the pretenses to reveal those inner traits that are worthy of respect and admiration, Townley said.
“Because of what I heard at the luncheon, I’m going to be a better leader when I get back to the office this afternoon,” said Tara Pilcher of Killeen.
Rudat began his part of the presentation by sharing that he always wanted to become a motivational speaker. Even with a background in TV, he had no idea how to get started. Until he met Townley.
“If your dreams don’t scare you at least a little bit, you’re not dreaming big enough,” Rudat said.
Rudat started his professional career as an intern on the “Today Show” in New York City, and as a producer for WNBC’s “Today in New York” — where he covered the 9/11 terrorist attacks and their aftermath.
In May 2007, Rudat won an Emmy award and has been nominated for nine others.
“So much of what I’ve heard today aligns with what we try to tell our 300 kids and 40 plus staff members everyday,” said Doyle Banks, administrator of Memorial Christian Academy in Killeen. “This was a great meeting.”