BRENHAM — The newest flavor from Blue Bell is the perfect addition to any backyard barbecue or family gathering.

Red, White & Blue Bell is a colorful dessert featuring strawberry ice cream with strawberry pieces, vanilla ice cream and blueberry ice cream with blueberry pieces.

“We started with three basic ice cream flavors, strawberry, vanilla and blueberry, packaged together,” said Paul Kruse, Blue Bell CEO and president. “But then we kicked it up a notch by blending” in real fruit. “That’s what really makes Red, White & Blue Bell so delicious.”

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