Following this year’s early Black Friday kickoff, the holiday shopping season continued Sunday at the Killeen Mall.

Though the number of shoppers did not rival Thursday evening heights, crowds remained steady throughout the final day of the weekend.

Most of the Sunday shoppers avoided retail stores Thursday and Friday, saving their shopping for the day expected to be the least crowded.

Jewel Meeks, of Harker Heights, sought Christmas gifts in Dillard’s and JC Penney on Sunday, finding consistently great deals along with fewer people to contend with.

On Saturday, Meeks stopped at Walmart, Marshalls and Ross, looking for home goods and a jacket.

“Dillard’s had great sales on purses,” she said.

Many items, including designer goods, were 50 percent off the lowest ticket price. “I’m being strategic,” she said as she sought deals in each of the mall department stores.

The majority of mall retail stores held an exclusive Black Friday special, followed by extended sales for the rest of the weekend, keeping the customers coming through Sunday evening.

Mike and Summer Rush traveled from Waco for Christmas shopping. The big ticket item was a Tommy Hilfiger pea coat for their son from the Burlington Coat Factory. They avoided shopping earlier in the holiday weekend because of the expected crowds, Summer Rush said.

“We don’t care about Black Friday shopping,” Mike Rush said. “We’d rather just relax on Thanksgiving.”

They needed two of the coats they sought, and only one was available online, thus the trip to Killeen.

“It’s a cool coat,” Summer Rush said. Her husband owns one, and both her sons wanted their own. The couple purchased the navy coat for nearly $200 less than it would cost them elsewhere, she said. “They have great deals here.”

Once they return home, the Rush family will put up their Christmas tree and begin the holiday season.

Many shops offered 40 percent off their entire store merchandise, including American Eagle and The Gap. Several boutiques featured select items on sale and numerous buy-one-get-one free deals.

At clothing store Aeropostale, items were up to 70 percent off.

“It’s been super busy all weekend,” said manager Sidney Cole, who was happy with the turnout.

Contact Madison Lozano​ at or 254-501-7552.

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