• November 27, 2014

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Marion E. Hallmark Sr.

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Services for Marion E. Hallmark Sr., 87, of Killeen, will be at noon Saturday at the First Baptist Church in Killeen. Burial will follow at Killeen Memorial Park.

Mr. Hallmark, a local businessman and longtime community leader, died June 1, 2013, after a battle with cancer. He was born Oct. 24, 1925, in St. Vrain, N.M., to P.C. (Ples) and Annette Hallmark.

Shortly after his birth, the family moved back to the Bell/Williamson county area of Central Texas where he was raised and married the love of his life Birdie Beatrice Wilson on Dec. 28, 1943.

During World War II, he served in the U.S. Army from 1944 to 1946 with the 1254th Engineers Combat Battalion, Company B, where he participated in the European-African Middle Eastern Theater of Operations in the battle of Rhineland in Central Europe where he was a sharpshooter.

Mr. Hallmark was awarded the European-African Middle Eastern Theater of Operations Ribbon with two bronze stars, a Good Conduct Medal and Victory Ribbon.

After serving in the Army, he came back to Killeen and worked as a trucker with his brother, Horace Boyd, then for Brown & Root, Johnson Vending and Ragesdale TV & Appliance where he learned electronics and refrigeration repair.

In the late 1950s, Marion and Birdie Hallmark started a family business — Service Engineering — that would become known as Hallmark Service Company, then Hallmark Heating & Air Conditioning Services Inc., where all five of their children and many of their grandchildren would work at some point.

Mr. and Mrs. Hallmark owned and operated several other businesses, including rental property, custom home construction and pawn shops. Mr. Hallmark was an avid rancher where he took great pride in converting poor soil and growing conditions into good grazing for his cattle.

He was a member of the First Baptist Church in Killeen where he taught Sunday school, worked with the youth group and was ordained as a deacon in 1959, a position he served in faithfully for more than 50 years. Mr. Hallmark was a member of several service organizations, including the Killeen Exchange Club.

In 1990, Marion and Birdie Hallmark were named the Business Associates of the Year for the Heart of Texas Chapter of the American Business Women’s Association. That was the first and only time the honor had been given to a couple.

In addition to serving his country and church, he served his community as the West Ward City Councilman from April 1965 to April 1969 then again from April 1975 through April 1981. He also served on the Planning and Zoning Commission from 1972 through 1975. In 1979, he was appointed to the Bell County Tax Appraisal District where he served on the board of directors until 2003.

Mr. Hallmark was preceded in death by his parents, P.C. and Annette Hallmark; his loving wife of 61 years, Birdie Beatrice Wilson Hallmark; grandson, Bobby Hallmark; and siblings, Mervel Hallmark, Margaret Sharp, Jewel Robinson, Horace Boyd, Floyd Boyd, Viola Wiesman and Lavert Hallmark.

Survivors include his five children, Ellis Hallmark of Palmdale, Calif., Don Hallmark and his wife, Jan, of Moffat, Ardis Rider and her husband, Jim, of Sanger, Phil Hallmark of Florence and Kim Frederick and her husband, Johnny, of Killeen; one sister, Anita Nunn and her husband, R.L., of Russellville, Ark.; 11 grandchildren, Tara Brown and her husband, Kevin, Becky Hallmark, Shelly Hallmark, Mike Hallmark, Brook Markley and her husband, Jerod, Wil Hallmark, Connley Hallmark and Spencer Hallmark, Rob Perkins, Mark Perkins and his wife, Senada, and Micah Perkins; 10 great-grandchildren, Andrick and Keagan Markley, Ella, Gracie, Scarlette and Bristol Brown, Stormy and Hannah Hallmark and Elias and Rakela Perkins.

In lieu of flowers, donations may be made to the First Baptist Church in Killeen Building Fund or the Music Ministry Fund.

Visitation is from 6 to 8 p.m. Friday at Crawford-Bowers Funeral Home in Killeen, which is in charge of arrangements.

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