GAINESVILLE, Fla. (AP) — Florida is switching from Nike to Jordan Brand, becoming the fourth college football program to represent the Jumpman and the first in the Southeastern Conference.

The partnership also will include Florida's men's and women's basketball teams. The Gators will feature the Jumpman logo beginning next season.

Athletic director Scott Stricklin says "the Florida Gators and Jordan Brand are two of the more iconic brands in athletics."

Florida football has three national championships, eight conference titles and has produced three Heisman Trophy winners. The men's hoops team has made five Final Fours and won two NCAA championships.

Jordan Brand now has a presence in five Division I conferences — the Southeastern Conference, the Big Ten, the Big 12, the Atlantic Coast Conference and the Big East.

———

More AP college football: www.collegefootball.ap.org and https://twitter.com/AP—Top25

Copyright 2017 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

(0) comments

Welcome to the discussion.

Keep it Clean. Please avoid obscene, vulgar, lewd, racist or sexually-oriented language.
PLEASE TURN OFF YOUR CAPS LOCK.
Don't Threaten. Threats of harming another person will not be tolerated.
Be Truthful. Don't knowingly lie about anyone or anything.
Be Nice. No racism, sexism or any sort of -ism that is degrading to another person.
Be Proactive. Use the 'Report' link on each comment to let us know of abusive posts.
Share with Us. We'd love to hear eyewitness accounts, the history behind an article.